
About Projects
Rudderman Plastic Surgery & Medical Spa
drrudderman.com | Atlanta & Alpharetta, GA | (678) 566-7200
We launched a fully custom website for Dr. Randy Rudderman, a board-certified plastic surgeon and Fellow of the American College of Surgeons with more than 35 years in practice across two Georgia locations. The site was built to carry an unusually deep set of credentials — decades of published craniofacial research alongside a thriving breast and body surgery practice — while serving both surgical and medical spa patients without diluting either.
Client: Rudderman Plastic Surgery & Medical Spa — Randy Rudderman, MD, FACS
Locations: Midtown Atlanta & Alpharetta, GA
Specialties: Breast Surgery, Body Contouring, Medical Spa & Non-Surgical Treatments
Project Type: Full Custom Website Design & Launch
Description:
For more than 35 years, Dr. Randy Rudderman has practiced at the intersection of surgical science, human anatomy, and aesthetic artistry. Board-certified by the American Board of Plastic and Reconstructive Surgery and a Fellow of the American College of Surgeons, he is a physician who studies the human form, understands the culture surrounding it, and has spent a career developing the expertise to enhance it with precision and deeply personal care. Patients travel from across Georgia, the country, and around the world to place their trust in him.
Dr. Rudderman has developed specialized mastery in breast surgery and body contouring — areas that demand technical precision alongside the anatomical intuition only decades of experience produce. His surgical specialties include breast augmentation, breast lift, breast asymmetry correction, breast implant removal, capsular contracture and tuberous breast correction, tummy tuck, liposuction, and mommy makeover. Breast revision is among his most sought-after specialties nationally. The practice’s medical spa extends that care into injectables, laser and light treatments, microneedling, facials and peels, and medically supervised wellness and weight loss.
What sets Dr. Rudderman apart is the scientific foundation beneath the surgery. He serves as an International Senior Trustee of the AO Foundation in Davos, Switzerland, and has published on the biomechanics of facial surgery used in global surgical education. His research career spans NASA craniofacial development work, DARPA nanotechnology projects at Case Western Reserve University, and his current role as CEO and co-founder of Daykin Molecular Systems. His surgical philosophy has never wavered: every procedure must honor the patient’s natural form, their genetic blueprint, their lifestyle, and the reality that both bodies and desires evolve. He offers no signature look and defaults to no trending technique. Contact the practice or call (678) 566-7200 to schedule a consultation at either the Alpharetta or Midtown Atlanta location.
Site Features
Photo Gallery & Visual Presentation
- Before & after gallery organized by procedure category across breast, body, and medical spa
- Photo Gallery Press integration with a dedicated gallery taxonomy for filterable results browsing
- Custom image sliders and slideshow modules carrying the visual story through every template
- All imagery delivered in next-gen WebP with responsive srcset sizing across breakpoints
User Experience (UX)
- Mobile-first, responsive design built around the patient journey from research to consultation
- Dual-location architecture serving Midtown Atlanta and Alpharetta without splitting the brand
- Services organized into three clear pathways — Breast Surgery, Body Surgery, and Medical Spa — so surgical and non-surgical audiences each find their track immediately
- Persistent gallery, consultation, click-to-call, and online booking CTAs at every scroll depth
- Full team directory with individual provider bios, plus a patient resources hub covering financing, first visit, and pre- and post-operative instructions
Fast Load Times
- WP Rocket caching for server-side acceleration
- Lazy-loaded, properly sized images throughout the site
- Inline SVG assets for iconography and interface elements
- Clean Google Tag Manager implementation with no render-blocking overhead
Answer Engine Optimization (AEO)
- Content structured to surface as direct answers in AI search, voice search, and featured snippets
- Question-based Quick Links navigation on key pages, mapping headings directly to real patient queries — the structure AI answer engines pull from
- Long-form authority content establishing credentials, research history, and surgical philosophy as retrievable, citable entities
- Full metadata suite: Open Graph, Twitter Card, and canonical URLs on every page
- Internal linking architecture signals topical authority across all three service categories
- Dedicated geo-sitemap and structured opening-hours data reinforcing local search presence across both markets
drrudderman.com | Atlanta & Alpharetta, GA | (678) 566-7200
